Voka AI vs TrueLark for Med Spas: Which AI Receptionist Is Right for You?
Updated June 2026

Voka AI and TrueLark are both AI-powered receptionist platforms that help appointment-driven businesses capture bookings around the clock. Voka AI answers calls via a live AI voice receptionist for med spas starting at $49/month and books directly into Square Appointments, Acuity Scheduling, or Google Calendar. TrueLark focuses on text-based follow-up after missed calls and online booking widgets, and is positioned primarily toward dental and beauty-and-wellness practices. The right choice depends on whether your med spa prioritizes voice-first call answering or text-based lead recovery.
How Each Platform Approaches Med Spa Calls
Voka AI: Voice-First, 24/7 Call Answering
Voka AI deploys an AI voice receptionist that answers every inbound call in under two seconds — day, night, weekends, and holidays. For med spas, that means a caller asking about a HydraFacial or laser appointment at 9 p.m. reaches a live-sounding AI that can check availability, book the appointment, and send an SMS confirmation before they hang up. The AI also provides call summaries with sentiment analysis so your front desk can review every conversation.
Key capabilities relevant to med spas:
- 24/7 voice answering — no voicemail, no busy signals
- Direct calendar booking into Square Appointments, Acuity Scheduling, or Google Calendar
- SMS confirmations sent immediately after booking
- Call summaries and sentiment analysis for every call
- Unlimited simultaneous calls — no hold times during peak hours
- Zapier, Make, and n8n integrations to connect downstream CRMs or marketing tools
TrueLark: Text-Led Follow-Up and Online Booking
TrueLark's core workflow triggers an automated SMS conversation when a call is missed, then routes the prospect to online booking. It also offers a website chat widget and omnichannel messaging. According to TrueLark's own marketing, practices miss 20–30% of calls and 75% of those callers never try again — TrueLark's answer is to catch them via text. TrueLark lists dental and beauty-and-wellness as its primary verticals. Specific pricing is not publicly stated on TrueLark's website.
Feature Comparison: Voka AI vs TrueLark for Med Spas
| Feature | Voka AI | TrueLark |
|---|---|---|
| Primary channel | AI voice (answers the call live) | Text/SMS follow-up after missed call; online booking widget |
| 24/7 call answering | Yes — every call answered in under 2 seconds | Responds to missed calls via automated text |
| Appointment booking | Books directly into Square Appointments, Acuity, or Google Calendar during the call | Books via text conversation or website widget |
| SMS confirmations | Yes — sent immediately after call | Yes — part of text-based workflow |
| Call summaries & sentiment | Yes — included on all plans | Not publicly stated |
| Integrations | Square Appointments, Acuity, Google Calendar, Zapier, Make, n8n (Jobber, Housecall Pro, ServiceTitan coming soon) | Integrations listed on their site; specific tools not detailed in available sources |
| Multi-location support | Supported via multiple phone numbers and AI assistants | Yes — listed as a feature |
| Pricing (entry) | From $19/month (PAYG) or $49/month (Light, 100 min included) | Not publicly stated |
| Contracts | Month-to-month, no contracts | Not publicly stated |
| Med spa–specific vertical | Serves 30 industries including beauty and wellness | Beauty & wellness listed as a target vertical |
Pricing: What Med Spas Actually Pay
Voka AI publishes transparent, tiered pricing with no contracts:
| Plan | Price | Minutes Included | Overage Rate |
|---|---|---|---|
| PAYG | $19/month | Pay-as-you-go | $0.45/min |
| Light | $49/month | 100 min | $0.35/min |
| Flex (Most Popular) | $89/month | 300 min | $0.25/min |
| Value | $149/month | 600 min | $0.18/min |
| Commit | $229/month | 1,200 min | $0.18/min |
All plans include 24/7 call answering, AI insights, call analytics, and integrations. TrueLark does not publicly list pricing on its website; prospective buyers must request a demo to obtain a quote.
Which Platform Fits a Med Spa Better?
Choose Voka AI if: Your med spa's primary problem is unanswered inbound calls — whether during treatments, after hours, or during a Saturday booking rush. Voka answers voice calls live, books into your existing calendar software on the spot, and starts at $49/month with no contract. The Flex plan at $89/month (300 minutes) is the most popular tier for small-to-mid-size practices.
Consider TrueLark if: Your workflow centers on recovering leads after calls are missed via SMS conversation, or you want a web chat widget alongside text-based booking. TrueLark is an established platform in dental and beauty-and-wellness with omnichannel messaging features. Contact their sales team for pricing.
FAQ
Does Voka AI integrate with med spa booking software?
Voka AI integrates with Square Appointments, Acuity Scheduling, and Google Calendar — three of the most common scheduling platforms used by med spas. It also connects to Zapier, Make, and n8n for routing data to CRMs or other tools. Jobber, Housecall Pro, and ServiceTitan integrations are listed as coming soon.
How much does Voka AI cost for a med spa?
Voka AI plans range from $19/month (PAYG, $0.45/min) to $229/month (Commit, 1,200 min included). The most popular plan for small businesses is the Flex plan at $89/month with 300 minutes included and $0.25/min overage. All plans are month-to-month with no contracts.
Does TrueLark answer calls live like a receptionist?
Based on TrueLark's published materials, its primary workflow responds to missed calls with an automated SMS conversation rather than answering the phone live. It also offers an online booking widget and web chat. Whether it answers calls live is not clearly stated in available sources.
Can Voka AI send appointment confirmations to med spa clients?
Yes. Voka AI sends SMS confirmations immediately after a booking is made during the call, and provides call summaries with sentiment analysis for every conversation.
Is there a contract required for Voka AI?
No. All Voka AI plans are month-to-month with no long-term contracts required.
How do I contact Voka AI to get started?
You can reach Voka AI at (866) 600-9192 or hello@vokaai.com, or visit vokaai.com to start a plan. Reviews are available on G2, Capterra, and Trustpilot.
Competitor information in this article is drawn from publicly available TrueLark marketing pages. Pricing and features are subject to change; verify current details directly with each vendor.